<?xml version="1.0" encoding="UTF-8"?>
<StrategicPlanCore StartDate="2007-05-01" EndDate="" Date="2007-07-13"
><Submitter FirstName="Owen" LastName="Ambur" PhoneNumber="" EmailAddress="Owen.Ambur@verizon.net"
/><Source
>http://www.usa.gov/webcontent/documents/Strategic_Plan_May2007.pdf</Source
><Organization
><Name
>Government Web Content Managers Forum</Name
><Acronym
/></Organization
><Vision
>We believe the public should be able to:
1. Accomplish their most critical government tasks online quickly and easily;
2. Access government content online whenever and however they need it;
3. Have direct online interactions with their government;
4. Trust government web content to be accurate, timely, easy to understand, and coordinated across agencies.</Vision
><Mission
>The goal of the Web Managers Advisory Council is to make U.S. government websites the most citizen-focused and visitor-friendly in the world.  http://www.usa.gov/webcontent/about.shtml</Mission
><Value
><Name
/></Value
><Goal
><SequenceIndicator
/><Name
>Government Online</Name
><Description
>Improve how the public accomplishes their most critical government tasks online.</Description
><Stakeholder
/><Objective
><SequenceIndicator
>A.</SequenceIndicator
><Name
>Task Identification</Name
><Description
>Identify the public’s most critical tasks</Description
><Stakeholder
/><OtherInformation
>Develop a standard process for identifying critical tasks now and on an ongoing basis</OtherInformation
></Objective
><Objective
><SequenceIndicator
>B.</SequenceIndicator
><Name
>Task Delivery Evaluation</Name
><Description
>Evaluate how we deliver the most critical tasks online</Description
><Stakeholder
/><OtherInformation
>- Conduct usability studies to determine how well the public can accomplish their critical tasks online&#xD;- Annually monitor improvements in the public’s ability to complete their most critical tasks (using a standard "scorecard” or similar measurement)&#xD;- Interact directly with the public (using social media and other tools), to learn how they want to accomplish their most critical tasks&#xD;- Identify critical tasks that may not yet be available online</OtherInformation
></Objective
><Objective
><SequenceIndicator
>C.</SequenceIndicator
><Name
>Communication</Name
><Description
>Communicate the importance of focusing on critical tasks</Description
><Stakeholder
/><OtherInformation
>- Develop a communications strategy to promote the importance of critical tasks among web content staff, top management, and key stakeholders</OtherInformation
></Objective
><Objective
><SequenceIndicator
>D.</SequenceIndicator
><Name
>Barrier Identification</Name
><Description
>Identify barriers that make it difficult for the public to complete critical tasks online</Description
><Stakeholder
/><OtherInformation
>- Barriers may include: internal business processes, funding and staffing issues, too much irrelevant and outdated content, privacy and security issues, technical challenges, resistance and obstacles to interagency collaboration, and other challenges</OtherInformation
></Objective
><Objective
><SequenceIndicator
>E.</SequenceIndicator
><Name
>Implementation</Name
><Description
>Implement Solutions</Description
><Stakeholder
/><OtherInformation
>- Improve critical tasks by ensuring the content is easy to understand, usable, accurate, and up-to-date&#xD;- Use existing and emerging technology to improve the delivery of, and access to, critical tasks&#xD;- Facilitate interagency collaboration to improve critical tasks across government</OtherInformation
></Objective
><OtherInformation
/></Goal
></StrategicPlanCore
>